AXIOMED

A Fresh Look For the Future of Spinal Surgery

 

Spinal fusions are so last century.

 

AxioMed was founded to advance the standard of care for patients with degenerative spine conditions by progressing spine technology beyond fusion.

Their flagship devices, the Freedom Cervical Disc and Freedom Lumbar Disc contain polymer cores, which are designed to provide the kind of stiffness similar to that found in healthy human discs. Like human discs, the cores are viscoelastic, which means they respond to different loads and loading rates the way a human spine does.

Logo Redesign

 

We started by updating the company logo, as seen below.

The new logo modernizes the company, makes it more approachable, but still retains the element of motion present in its previous mark.

 
 
Legacy Logo

Legacy Logo

 
 
Redesigned Logo

Redesigned Logo

 
 

Website Redesign

 

We also redesigned the AxioMed website using responsive design, to allow for a great experience on both desktop and mobile.

The website now communicates both AxioMed’s mission and technology in a clear, accessible manner, while providing great visuals to engage both surgeon and non-professional audiences.

Device Renderings

 

Finally, we created brand new 3D models of both the cervical and lumbar devices, to be used in promotional animations.

FCD01.jpg
FLD01.jpg
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